3 Best Ways to Promote your Startup in 2020

 

Every new year we observed a growing number of new startups implementing their innovation, products, and services to improve our life or reduce the daily stress. From food, fashion to the marketplace, they all have different motivations, vision, and culture. That said, when it comes to marketing, they all have the same ambition which is reaching as much as people and convince them to join their journey.

 

In this article, you will learn the best strategies in 2020 to attract early adopters, attract more customers and keep them engaged

 

Attract Early Adopters

 

Have you ever heard about growing your business using Influencer service?

In 2020, Influencers service is the most popular strategy to get your first customers (early adopters). You can also collaborate with them and send free products in exchange for a promotion. But be careful and do a lot of research to find what people are saying about the Influencer you want to work with.

 

 

Tips: One of the most well know Influencer is Eva, living in the United States with 190K active Instagram followers. She has worked with many brands like Boutinela, drunken elephant, Bebe stores, Matefit, and many more. She will promote your product, service, a website on her Instagram story and able to drive early adopters in 24hr

 

 

Drive More People to You

 

It’s important to look for more customers after acquiring your early adopters. Simply because your solution will be needed to shape the world while impacting people’s lives in a good way. In 2020, Facebook Group is the most popular place to see how people react, to directly talk with potential clients, and drive more people in return. You can also use Facebook Group to see how your competitor operates

 

 

Tips: Before promoting your startup to any group, kindly the number of posts per day, the kind of post and directly contact the admin to do a deal. You can also get in touch with people like GoPros who were able to bring a local community around many startups during the pandemic up to now.

 

 

Keep Your Customers Engaged

 

Using a mix of Keywords, Information, and knowledge in your marketing can help you keep your clients engaged but only if done in a great way. In 2020, YouTube is the platform people tend to go in case they want to learn more about a product before taking any action. You can create a review of your product, you can show how your product will help people (…)

 

 

Tips: look for the most appropriate keywords, find unique titles and descriptions. You can build a professional video for free on renderforest. You also need to rank your video on the top 5 by using excellent niche keywords.